Send 3-5 days before a new family's start date. Adapt the practical notes to match your center's actual logistics (entrance, drop-off window, items to bring).
Hi {parent_first_name},
We're so glad you and {child_name} are joining our {center_name} family. {child_name}'s first day is {start_date}, and we wanted to send you a few things to help that morning feel a little smoother.
A few practical notes:
First days can feel big — for kids and parents both. If {child_name} has a hard goodbye, that's normal and we know exactly how to help. We'll send you a quick update during the day so you know how things are going.
Looking forward to meeting you both. If anything comes up between now and then, just reply to this email or call us at {phone_number}.
Warmly,
{director_name}